Link Snacks, Inc., better known as Jack Link's Protein Snacks, or simply Jack Link's, is an American snack company best known as the producer and marketer of the eponymous brand of beef jerky. It was founded by John 'Jack' Link in 1986, using the recipes of his great-grandfather, Chris Link, a master sausage maker from Germany. They are known for their "Messin' with Sasquatch" ads. In addition to their original facility in Minong, Wisconsin, the company also has facilities across the Midwest including in New Glarus, Wisconsin; Alpena, South Dakota; Mankato, Minnesota; Laurens, Iowa; and Underwood, Iowa; and its marketing office in Minneapolis. On April 1, 2014, Jack Link's bought Unilever's meat snack division in an attempt to expand its consumer base into Europe. The purchase includes the BiFi brand, sold across Europe and Peperami, which retails in the UK, Ireland and Mexico; and the manufacturing unit in Ansbach, Germany. Read more
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