Brighton i360 is a 162 m moving observation tower on the seafront of Brighton, East Sussex, England at the landward end of the remains of the West Pier. The tower opened on 4 August 2016. From the fully enclosed viewing pod, visitors experience 360-degree views across Brighton, the South Downs and the English Channel. Brighton i360 was designed, engineered, manufactured and promoted by the team responsible for the London Eye. The attraction cost £46 million, with £36 million being funded by a Public Works Loan Board loan through Brighton and Hove city council. Planning permission was granted in 2006, with the then Labour leader of the council, Simon Burgess, stating that "It is going to transform the city. The i360 will be a familiar picture postcard image - recognisable throughout the world. It will generate huge amounts of cash and benefit the city's economy all year round." Read more
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